Darius Insights Getting gold-dust insights on your customer personalization marketing

Intuitive and easy to understand personalization and engagement marketing measurement and analytics


Review and evaluate the results

Real-time marketing program and campaign performance measurement and reporting.


Informs future activity

The insights and knowledge you need to keep refining your retail and shopper marketing.


Helps with decision-making across the business

Valuable insights to help with operational, inventory and merchandising decision-making.

"Darius has become the business partner we didn’t realize we needed."

Steven Simpson Rio & Brazil and


What it does

Whichever Darius component or components you go with – Darius Engage, Proximity or Checkout – this part of Darius gives you the knowledge and insights not only to react in real-time to existing personalization and engagement activity, but also to make future marketing campaigns work harder to grow your business.

If having customer engagement behaviors and buying patterns, their preferences, and which types of message, offers and rewards they respond to at your fingertips isn’t powerful insight for business growth, we’re not sure what is!

Case Studies Who we've done it for

When it comes to physical retail, there are very few challenges we haven’t seen or helped solve. Here are just a few of them.

Darius your way

Darius is made up of a number of components – each all about growing your business. Depending on your needs, objectives and strategy, you can select just one, some, or all. You can go for for the full end-to-end solution, pick and mix to match specific needs, or size up the opportunity to scale up. Whatever you go with, you can be sure that you have made a great decision for your business.

Get business growth insights for your business

If you would like to find out more about what the insights Darius generates can do to grow your business, get in touch.

Get in touch